SDL Tridion

Backbase

Software

Nobody understands the importance of delivering a relevant and highly targeted experience better than Backbase, the specialist in Customer Experience Management (CEM). With many customers in the financial sector including premium brands like ABN AMRO, AIG, ING, and Visa, Backbase helps financial services organizations to truly interact and connect with their customers online.

Backbase designs and implements Customer Experience solutions (Rich Portal, Rich Forms & Calculators, Rich Product Finder, Co-browse & Chat) to Global 2000 companies that want to improve their online channels to maximize customer experience, retention and conversion.

Backbase (founded in 2003) is a pioneer and leader in the industry and we provide our customers with world class Customer Experience solutions. Companies of every size trust Backbase to power rich self-service en rich e-sales applications serving millions of users around the world.

Location: The Netherlands and USA
Type: Software
Website: http://www.backbase.com/